Bangkok, 23 January 2024 – The Tourism Authority of Thailand (TAT) has efficiently concluded the Superb Thailand Expertise Discussion board 2024, happening from 13-20 January, with at the very least 3,000 B2B appointments whereas presenting the dominion’s luxurious journey experiences and sustainable tourism practices to 35 certified luxurious journey advisors from the US and Canada.
Mr. Siripakorn Cheawsamoot, TAT Deputy Governor for Worldwide Advertising and marketing – Europe, Africa, the Center East, and the Americas, mentioned “The Superb Thailand Expertise Discussion board 2024 affords a superb alternative for Thailand to current our most interesting luxurious journey experiences to discerning North American travellers whereas additionally highlighting our efforts to advertise sustainable tourism. The occasion underscores the TAT’s strategic course in the direction of excessive worth and sustainable development.”
The Superb Thailand Expertise Discussion board 2024 is a collaborative effort between the TAT places of work in New York and Toronto. The challenge is aimed to attach certified luxurious journey advisors within the Virtuoso community with luxurious journey suppliers in Thailand, whereas permitting attendees the chance to expertise firsthand the most recent luxurious choices and providers on provide throughout the dominion.
The programme comprised pre-tours on 4 bespoke routes – Chiang Mai, Chiang Rai, Phang-nga (Ko Yao Yai), and Krabi, a one-day journey on two routes – Bangkok and Ayutthaya, and the two-day Superb Thailand Expertise Discussion board Commerce Meet in Bangkok.
The Superb Thailand Expertise Discussion board Commerce Meet occurred on 17 and 19 January. The programme included a market briefing for Thai suppliers, welcome remarks by Mr. Siripakorn Cheawsamoot, TAT Deputy Governor for Worldwide Advertising and marketing – Europe, Africa, the Center East, and the Americas, the “Superb Thailand” Product Presentation, the “Sustainable Elephant Conservation” particular session, table-top gross sales for North American journey advisors and Thai suppliers, and a welcome reception.
The B2B commerce meet occasion was attended by 70 Thai suppliers together with lodges and resorts in addition to different luxurious journey product and repair suppliers.
