If you wish to name it the democratisation of the Royal Enfield model, be at liberty. In a two-wheeler-crazy nation, getting a shot on the ‘bullet’ comes true for less than those that can spare a minimal of INR1.50 lakh. For the remaining, shopping for an Enfield stays an aspiration of a lifetime. However that is going to alter quickly. Final month, Royal Enfield determined to enter the pre-owned two-wheeler enterprise with a company-operated initiative, Reown. For now, solely
Bullet at 30% less: What Royal Enfield’s pre-owned market foray means for buyers and its business
