Home NEWS Cervera to Open Offices in Palm Beach, West Palm Beach

Cervera to Open Offices in Palm Beach, West Palm Beach

by Nagoor Vali

Cervera Actual Property is increasing to Palm Seaside.

The brokerage, headquartered in Brickell and a longtime gross sales powerhouse for Miami’s waterfront rental towers, is opening workplaces on the island and over the bridge in West Palm Seaside, in keeping with a press launch.

Led by founder and Chairman Alicia Cervera and her daughters, managing associate Alicia Cervera Lamadrid and CEO Veronica Cervera Goeseke, the agency will open its workplaces at 250 Value Avenue in Palm Seaside and 600 South Dixie Freeway in West Palm Seaside by mid-March, a spokesperson confirmed. The agency owns the 1,700-square-foot workplace house in West Palm Seaside, and signed a three-year lease for the 1,000-square-foot Value Avenue workplace, in keeping with a spokesperson.

“We see fertile territory,” stated Cervera Lamadrid. 

For Cervera’s speciality of promoting preconstruction condominiums, West Palm Seaside definitely has a lot to supply. 1000’s of models are deliberate for the town’s waterfront hall, catering to an inflow of luxurious patrons pushed by company relocations to the world and the dearth of a state revenue tax. 

Since November, Steve Ross’ Associated Corporations launched gross sales for its deliberate South Flagler Home, the place costs vary from $5.9 million to $72.5 million for the penthouse, and Shorecrest, the place costs are $1.3 million to $9 million. Terra and Sympatico Actual Property are planning Cipriani-branded condos with costs beginning at $2 million.

Cervera Lamadris stated the brokerage is angling to signify one of many many initiatives deliberate for West Palm Seaside. “Our hat is within the ring,” she stated.

Whereas acknowledging West Palm Seaside’s rental growth, she emphasised the will of Cervera’s brokers to maneuver into the market. Cervera tapped Julie Harron to helm the Palm Seaside workplace, and Susana Diaz Martinez to guide the West Palm Seaside workplace. Harron joins the brokerage after relocating from Chicago, the place she nonetheless hangs her license with Jameson Sotheby’s Worldwide Realty. She is at present working with K2 Company Mobility to relocate a number of government groups from Illinois to South Florida, in keeping with the discharge. 

Harron stated she sees patrons coming to Palm Seaside from Chicago, New York, Dallas, London and Singapore.

“There’s a excessive degree of progress from the banking business, funding business, regulation companies,” she stated. 

Cervera’s enlargement is the most recent in a string of brokerage strikes, as companies purpose to claim dominance on the extremely fascinating Palm Seaside and West Palm Seaside turf. Earlier this month, Compass relocated its island workplace to Value Avenue, signing a 10-year lease. Final yr, Serhant introduced enlargement plans in Palm Seaside County, and The Company expanded to Palm Seaside. Corcoran bulked up its management in its island workplace, including Marcia Van Zyl as senior managing director for South Florida and Ryan Fitzpatrick as regional vp for Palm Seaside.  

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