Delivery big FedEx has introduced plans for the launch of a brand new ecommerce platform known as fdx.
The brand new platform is designed to attach a buyer to their whole buying journey, which FedEx believes will unlock the potential for firms to develop demand, enhance conversion, optimize achievement, and streamline returns.
The corporate mentioned that this “first-of-its-kind” and “data-driven” resolution sees it change into the primary and “solely logistics firm to attach the whole buyer journey by providing end-to-end e-commerce options for companies of all sizes.”
fdx ecommerce platform launch
President and CEO Raj Subramaniam alluded the launch could sign a possible new route for the corporate: “FedEx is reworking right into a digitally-led enterprise powered by our intensive bodily transportation community, leveraging our scale and insights from shifting 15 million packages per day.”
fdx is on the market as a personal preview and is anticipated to launch in or across the third quarter of this yr.
FedEx hopes that the brand new ecommerce platform will provide an array of capabilities, together with connecting companies with high-value prospects, enhancing conversion charges and enhancing visibility and management by tapping into the FedEx supply community, and providing an in depth carbon emissions report which may also help companies to make extra knowledgeable sustainability selections.
By the point fdx launches, it is going to have a deeper hyperlink with the FedEx supply community, which ought to assist firms discover optimum transport routes and speeds, boosting cost-effectiveness. fdx can even help a customized post-purchase expertise, which prospects can use to trace shipments and re-order.
Clearly, with the launch of an all-in-one ecommerce platform equivalent to this, fdx hopes to tackle one other key big on this area – Amazon. The corporate’s success depends on numerous components, however with shoppers more and more favoring alternative, fdx no less than seems to be coming at a very good time.
