In a major transfer which will have an effect on the end result of the forthcoming 2024 Lok Sabha polls, the Samyukta Kisan Morcha (SKM) has introduced the launch of its Jana Jagaran marketing campaign.
The nationwide initiative, aimed toward difficult the Modi authorities’s corporate-driven improvement narrative, will kick off on 10 January and run till 20 January 2024.
Spearheaded by all SKM constituent organisations, the marketing campaign will provoke door-to-door visits, aiming to cowl 40 per cent of the 30.4 crore households throughout India.
Earlier than the launch of the marketing campaign, the SKM on Tuesday launched notices and leaflets outlining the acute and lingering agrarian disaster in India.
The marketing campaign materials, translated into all nationwide languages, sheds gentle on the challenges confronted by farmers, agricultural employees and the youth, emphasising the necessity for an alternate coverage of improvement.
The core aims of the marketing campaign, in accordance with SKM leaders, embody addressing the agrarian disaster, making certain elevated revenue and secure employment for farmers and employees, and stopping company profiteering.
